Author: Sophie Penny
I chose eComOne for work experience as it seemed a very interesting company and they do the types of things that I wanted to learn more about. I’ve always been […]
Article Author
Sophie Penny
News | 20.02.2023
Performance Max – The New Hybrid Model, A Performance Max Guide
Performance Max is a new goal-based campaign type that allows advertisers to access all of their Google Ads Inventory from a single campaign. Unlike its predecessor, ‘Smart Shopping’, this new […]
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News | 26.02.2022
How to Optimise your Merchant Feed for Better Results from Google Shopping
With the rise of Google’s automation it is now more important than ever to fully optimise your merchant feed. Why optimise your feed? Having highly accurate data quality, structured efficiently […]
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What Is Overlapping Attribution? Imagine you’re looking for a car battery, so you type in on Google ‘car battery’. You see an Ad and you click it, view the page, […]
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Sophie Penny
News | 25.03.2021
A Guide to Google Paid Search Ads
Let’s start at the very beginning. What is Google Ads? Google Ads is a way for businesses to promote their products and services on Google Search, YouTube and other sites […]
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